AdsenseEmpire for you

Please pardon us if this letter doesn’t sound all slick and hyped-up—we’re not professional marketers, like many of the so-called gurus you see on late-night TV, or on the internet. In fact, you’ve probably never heard of us. That’s because we’re just a couple of real guys, like you. We’ve played around on the internet, noodling with sites, for years.

There’s just one out-of-the-ordinary thing about us: we're real guys who’ve stumbled onto an amazingly simple system for making BIG money online. Our system is so simple, in fact, that ANYONE can do it and it only takes a few hours a week! This isn’t rocket science—it’s something even high-school drop-outs can do!

Our system is safe, it's simple, and it's remarkably powerful. And yes, YOU can easily learn it.It’s not complicated! It’s called Google Adsense. If you learn to leverage the power of Google Adsense You could be down at your bank cashing a check for €3,000 €5,000, €10,000 -- or even more -- in 28 DAYS or LESS! Picture yourself standing at the teller’s window, handing her the check, and getting all those €100 bills counted out right into your hand. Feels good, doesn’t it?

Hey, we know it’s hard to believe you could make this kind of money working only a few hours a week. But it’s all true! Don’t take our word for it, listen to Rick, a 27-year-old guy who got laid off from his tech job and put Google Adsense system to the test and used it to create his own wealth and freedom.

Exciting isn’t it?

What could YOU do with €1,000, €2,000, €3,000 or MORE in extra money coming in like clockwork each and every month from using our system? Would you…

* Pay off that credit card balance that’s been hanging over your head?
* Buy that new sports car you’ve been wanting? You know the one!
* Upgrade the kitchen in your house, or buy a new whole new home?
* Finally take a real vacation—not just to a nearby city, but to the Caribbean?
* Get rid of your student loans?
* Help your mom, dad, siblings, or friends out financially?
* Donate to your favorite charity?
* Maybe even quit that job you hate and never have to sit in a cubicle again?!

Totally Amazing But True:
Google Will Send You Checks In The Mail Just For Using Their Adsense Program! You Can Create Killer Content That Draws Thousands Of Hits A Day To Your Site Using Simple Tools! Users Click On The Ads, You Get Checks. It’s That Easy!

By now you might be wondering, Yeah, sure, it sounds good but if this system of yours is such a money-maker, why are you taking time out from it to teach this course? Why aren’t you out there using your system to keep on making money?

That’s a perfectly valid question!

For me, it’s that I've always wanted to teach. The deep-down satisfaction I gets from mentoring others touches my heart in a truly special way. And, quite honestly, I've made enough money that I can easily afford to indulge this dream of teaching now. I don't like people to know this, but I keep a little shoebox on internet marketing on my desk with letters from my successful students, like Jack, and every week I reads them because they keep him going…and they make me smile.

And now, it’s time for you to stop dreaming and start forging your own reality of SUCCESS TODAY by using our brand new program:

Your Guide to Google Adsense Profits:
How You can Make a Fortune Online with Google Adsense!

This powerful training course contains everything you need to know  and I do mean EVERYTHING so you can start making dramatic profits from Google Adsense FAST!

You'll learn:

* How YOU can get Google to stream ads onto your website for free.
* How Google Adsense ads are specially selected to match your site’s topic.
* How YOU earn money every time a visitor to your site clicks on one of the ads.
* The difference between putting ads where they’ll be seen on your site and where they’ll be overlooked—would you believe it can make the difference in a click-through rate of 2.3% versus 40%???
* How YOU can get killer content for your site that you don’t have to write yourself!
 * How YOU can use a few simple tools to direct massive amounts of traffic to your site.
 * How YOU can automate your content, yet avoid being blacklisted by the major search engines for doing so.
 * The secrets of keyword-rich content—what it means, what it does, how to get it!
 * How YOU can figure out which keywords will bring you the most money!
* Plus, much, much more!

Finally--your big chance to learn from real people just like you who have been using these systems to make a fortune with Google Adsense!

Downsizing and layoffs have left thousands of tech-savvy people just like you without incomes or jobs. Don’t let it happen to you! Learn how a few simple, easy steps can help you

* Build your nest egg
* Get out of debt
* Give yourself the confidence to never worry about losing your job
* Become the captain of your own financial life!

Try and enjoy a new life

How AdPushup helped Publishers double their AdSense revenues!

Publishers hate low RPM
Ask a thousand publishers, what are their top priorities? You’ll only hear quality content and high RPMs (Revenue per thousand impression). Had display advertising not been invented, sites we love like Search Engine Land, Smashing Magazine, Search Engine Journal and even Wired might not have even existed. But over the last fifteen years, display advertising has witnessed a saddening trend – The constant decline of display advertising CTR. The average Click-through Rate has recently hit .10% and even worse, in countries like Finland, it is 0.05%.

Publishers work hard and in most of the cases, their only source of income is the advertising revenues.

Our Offer
Last month, we offered free ad revenue optimization services to AdSense publishers on Google’s Official – Learn with Google for Publishers Community. The primary aim was to use AdPushup, which is currently in private beta mode, to optimize these websites and help them earn more revenue from their existing traffic. We had originally planned to enroll only 5 websites, but seeing the large number of applications, we ended up enrolling about twice that number.

So, we have Market Validation
The astonishing response to a simple post in the community lounge clearly underlined the fact that there exists a ripe market for our product – a lot of publishers who want to optimise their ad revenues. Seeing the exchange of emails, it was clearly visible that everyone was interested in knowing more about what we planned on doing for their website and how it could help them improve their ad revenues. Surprisingly, a large majority, had never used A/B Testing (many had not even heard of it) or any similar optimization model in the past, which is why, we have now decided to make Customer Education one of the primary objectives for this blog (more on this at end of this post).

The Optimization
So we started off with our Optimization process. Our product is still in development, so stability (specifically experiment delivery) was a concern. We did not want to make any changes that could lead to errors and ultimately, hurt the revenue of the accounts. This meant that we had to quickly hack up a small parallel program, which would do the revenue measuring, dynamic placement of ads in the test locations, and exploration/exploitation of ad variations.

For this we followed a two stage approach. First, for every account, we identified the key positions and ad variations which would potentially lead to CTR & RPM rise (for some accounts the variations went as high as 50!). After creating these positions and ad variations, we installed the program on the website, and let the program run and collect data for some period. The length of this period depended on how much traffic the site was getting. Once we received enough data (statistically significant) about the ad variations & location performance, we analyzed the data, and fed it to our continuous optimization algorithm. The framework and algorithm isn’t perfect, but still it led to immediate hikes in CTR and RPMs.

A golden rule in optimization says don’t trust your gut, and we completely second that! Sometimes, the variations & positions we thought would perform best, failed miserably. On the other hand, the ones we thought would be bummers had excelled! It was great that we had a lot of variations to test, as you can never simply have a hunch about what works well for your site.

Voila! The Results
Now, to the Interesting part, we feel pleased to announce that every single account which we have worked with has reported a significant rise in overall income and RPM (Revenue per 1000 impressions). What do we mean by significant? At least 30%, yea – and thats on the lower side, while most of the accounts have easily doubled their ad revenues!

We’re pulling up a couple of accounts to show you how publishers have been benefited using AdPushup:
Account 1
For about a week our script collected data on this website, after which you can clearly see how the CTR skyrocketed. The CTR rose by 107% as compared to the average CTR of the account for the last 3 months. The RPM for this account rose by 48%.

Account 2
The account witnessed a 96% rise in RPM as compared to the average RPM of last 3 months. Similarly, the CTR rose by 98%, in comparison to the average CTR of last 3 months.

Additional Notes
In both the cases, the number of ad units per page (before and during optimization) were kept constant. Similarly, no short term techniques (such as placing all the units above the fold) were used during the tests, so we’re confident that improvements are sustainable. The charts which you see above have been edited to remove important account stats to meet the AdSense program guidelines about now disclosing key account statistics.

Case studies
In order to educate more people on the subject of optimization and A/B testing, starting this month, we would start publishing case studies on this blog. We will feature websites which have optimized their ad revenues and show you how they did it! I’m sure a lot of other publishers would benefit from this. You can subscribe to our RSS feed or join our Beta list to get notified, when we publish the case studies.

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